Bulgari Opens Serpenti Jewelry Pop-Up Store In Beverly Hills > 자유게시판

Snakes slither, cobras strike and boas squeeze have instilled dread in individuals for millennia. However snakes also are objects of fascination — for his or her sly power and a cunning born of a singular evolution. Bulgari has recognized the allure of snakes for seventy five years, ever since creating its now iconic Serpenti jewelry in 1948.


Famously worn by Elizabeth Taylor — of whom Richard Burton as soon as remarked, "The solely phrase she is aware of in Italian is Bulgari"— the Italian luxurious house’s Serpenti collection made a glamorous look at the 2023 Oscars on March 12. Presenter Pedro Pascal wore two Serpenti rings, while Angela Bassett, Cara Delevingne and Phoebe Waller-Bridge all gleamed in high-jewelry Serpenti necklaces sparkling with diamonds and emeralds.

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Now through April sixteen, it’s attainable to see an entire trove of Serpenti jewelry in one place at a special pop-up — the house’s first-ever in the U.S. — on Rodeo Drive in Beverly Hills. Visiting the shop, which celebrates the 75th anniversary of the gathering, offers a deep dive into the methods during which snakes have inspired innovation at Bulgari over many years. Bulgari’s iconic Serpenti designs embrace everything from the house’s versatile Tubogas bracelets — that twist across the wrist and have "a precious head with eyes in rubies, emeralds or diamonds that conceal the dial," says Bulgari creative director Lucia Silvestri — to the elevation of serpents to the realm of excessive jewelry, which began in 2012 with the introduction of Serpenti necklaces in diamonds.


On the pop-up, not solely are there incomparable designs awaiting discovery — from high jewelry and effective jewelry to secret watches and leather items ­ — but the displays also give insight into the inventive process, the craftmanship behind the glamour, 天然石 ジュエリーショップ innovative promoting campaigns over the years, and a take a look at a number of the iconic girls who've been charmed by Serpenti together with everyone from legendary Vogue editor Diana Vreeland to current model star Zendaya.


The Euphoria Emmy Award-winner wore the Serpenti Hypnotic Emerald necklace to the Venice Film Festival in 2021, a gorgeous 93-carat emerald piece that was also featured within the Matthieu Menu-directed documentary Inside the Dream which screened at the Toronto Worldwide Movie Festival. The doc informed the story of Bulgari and detailed the artistic process behind its jewelry collections, paying particular consideration to Serpenti and the Hypnotic Emerald necklace and the way it got here to be.


Says Silvestri of the magnetism of serpents, "The symbolism of this icon is indeed very highly effective and fascinating and has its roots in very historic times. In mythology, for instance, it was believed to possess transformative and regenerative powers as well as healing ones because of its potential to shed its skin. This fascinating metamorphosis, mixed with its seductive allure, makes it an icon that completely represents evolution, energy, self-dedication as well as an intrinsic elegant spirit and charisma."


Inside the ephemeral shop, also search for a sculptural installation by Italian artist Davide Quayole that's impressed by serpent shapes and is intentionally left unfinished.

The Bulgari 75th anniversary Serpenti pop-up is situated at 431 N. Rodeo Drive, Beverly Hills.